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Know your guests with AI

Guest Intelligence, multilingual chatbot, loyalty program and integrated marketing automation.

Guest Intelligence

AI profile for each guest with RFM scoring (Recency, Frequency, Monetary) on a 1-5 scale. Automatic segmentation into 6 categories: VIP, LOYAL, BIG_SPENDER, AT_RISK, NEW and DORMANT. Artificial intelligence analyzes history and generates personalized upselling recommendations.

  • RFM scoring 1-5
  • 6 automatic segments
  • Churn prediction
  • AI recommendations
Guest Intelligence — Profile
MR
VIP
Marco Rossi
12 stays · EUR8,400 total · Last: Jan 2026
5
Recency
5
Frequency
4
Monetary
BusinessSuite loverLate checkoutHB preferred

AI Chatbot

Intelligent chatbot for the booking engine available in 22 languages. Checks availability in real time, answers customizable FAQs and, if needed, transfers the conversation to staff with automatic escalation. Supports OpenAI and HG-AI (local Ollama) with anti prompt injection protection.

  • 22 languages
  • Real-time availability
  • Customizable FAQs
  • Automatic escalation
AI Chatbot — Hotel Bellavista
Hi! I'm Hotel Bellavista's AI assistant. I can help you with availability, prices and services.
Do you have a double room for March 15-18?
Yes! I have 3 available options:
- Double Classic BB — EUR110/night
- Double Superior HB — EUR155/night
- Suite with view — EUR220/night
Shall I book for you?
The Superior, please!
Type a message...

Marketing Automation

Seven automatic email triggers: pre-arrival, post-stay, birthday and more. Customizable campaigns with templates, open and click tracking. Pre-arrival upselling leverages the guest's AI profile to propose targeted upgrades and additional services before arrival.

  • 7 automatic triggers
  • Email templates
  • Open tracking
  • AI upselling
Email Automation — Triggers
Pre-Arrival Upsell
48h before check-in · Upgrade + services
Active
Post-Stay Review
24h after check-out · Review + return offer
Active
Birthday Offer
30 days before birthday · 10% discount
Active
Win-Back Campaign
Dormant guest > 6 months · Special offer
Draft

Loyalty & CRM

Loyalty program with points system, tiers and customizable rewards. Full management of companies and agencies with quick quotes. Segmented remarketing based on stay history, preferences and guest purchasing behavior.

  • Points and tiers
  • Quick quotes
  • Segmented remarketing
  • Complete history
CRM — Guest Segments
AB
At Risk
Anna Bianchi
3 stays · EUR1,200 total · Last: Aug 2025
1
Recency
3
Frequency
2
Monetary
LeisureCoupleChurn risk: 72%

Turn data into lasting relationships

Discover how HotelGenius AI helps you know, retain and maximize the value of every guest.